Why Does Instagram Ruin Video Quality in 2024?

Have you ever wondered why your Instagram video looks blurry or not as crisp and clear compared to the video you have on your phone? You are not alone with having poor video quality on Instagram today.

Instagram Video Quality Based On Views

Instagram rates reel videos based on views and if you don’t have a lot of views they will push your video quality down. That’s according to Instagram head Adam Mosseri. You can watch his video on it here.

Maybe it’s Meta’s way of saving space on their app as lower quality videos take up less space. Meta wrote about the encoding of the videos for higher quality.

However, if the lower ranked video starts to get more views, Instagram will up the quality of the video. So it is not like your video will remain in low quality if it gets more views.

Does Video Quality Matter to IG Users

According to Meta users don’t watch videos or reels based on the quality of the video. It’s more about the content of the video.

Does it make people laugh, smile or cry? Those are the types of videos that most people love to watch.

The other type is helpful videos that answers a question they have. YouTube is famous for that…