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Is Engagement Farming Bad for Social Media Growth in 2025?

5 min readApr 22, 2024

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engagement farming
What is engagement farming on social media?

I have managed social media for over a decade, and about 25% or higher of social media posts start or end with a question. It’s a way for people to think about your point or content.

Until social media networks decide, you may no longer want to ask questions that appear spammy, which may be considered engagement farming.

Elon Musk stated that he would revisit the matter on March 30, 2025. So, if you are using this tactic on X, beware!

He took action in May 2025 by suspending accounts and halting creator payouts to some X users.

What Is Engagement Farming?

Engagement farming is a strategy where individuals aim to increase engagement with others on social media networks to boost their online presence or social media accounts.

It is also done to get more likes, followers, and shares on social networks. Often, it is a spammy way to generate more content.

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Lisa Sicard
Lisa Sicard

Written by Lisa Sicard

I love helping clients with blogging, SEO & social media to grow their digital presence and business. When not working I love to hike, snowmobile and crochet.

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